September 27, 2007 - Ybrant Technologies Limited has filed its Draft Red Herring Prospectus (DRHP) with SEBI for entering the capital market with its Initial Public Offering (IPO) of 3,500,000 equity shares of Rs.10/- each (“Issue”). The Issue will be conducted through 100% book building process and would constitute 15.85% of the fully diluted post-issue paid–up capital of the company.

Ybrant Technologies Limited offers comprehensive end-to-end digital marketing services to direct marketers, brand advertisers and marketing agencies across the world. Ybrant Technologies Limited along with its subsidiaries -– International Expressions Inc. [VoloMP], Frontier Data Management Inc. [MediosOne]  and Pennyweb Inc. [AdDynamix], focuses on harnessing the marketing power of the digital media through delivering technologies, network and insights that drive measurable and accountable results to its clients.

At least 60% of the Issue shall be allotted on a proportionate basis to Qualified Institutional Buyers (QIBs), out of which 5% shall be available for allocation on a proportionate basis to Mutual Funds only. Further up to 10% of the Issue shall be available for allocation on a proportionate basis to Non Institutional Bidders and up to 30% of the Issue shall be available for allocation on a proportionate basis to Retail Individual Bidders.

The company is considering a pre-Issue placement of up to 1,200,000 equity shares. The Issue size offered to the public would be reduced to the extent of such pre-Issue placement.

More Info: Ybrant Files DHRP Towards an IPO in India - Moneycontrol.com